Email marketing helps your brand remain in your customers’ minds.
Email marketing offers an effective channel to build individual relationships with both customers and prospects. Through engaging, relevant content, emails educate and engage your audience with special offers, news, and information – professional, yet personalized to resonate with recipients’ needs. Email marketing also reinforces your social media presence, where your messages may be lost in the feed.
Our email methodology includes:
– Message creation – We’ll help you craft content that engages and generates action, including engaging subject lines, personalized greetings, compelling headers and body content, calls to action, and A/B testing.
– HTML design – We’ll design and code an HTML email with attractive graphics to help communicate your message.
– Landing page design – We’ll develop a landing page to funnel your campaign traffic, with targeted forms to help you get more information and convert leads.
– List segmentation – We’ll segment your audience so that you can speak to each group in their own language.
– Delivery and reporting – We’ll deliver your messages on time, keep track of the results, and report back to you.